Event AV Production Case study

Mapletree Global Hybrid Townhall

AVrental.com.sg delivered a secure global hybrid townhall for Mapletree, combining in-room event production with webcast delivery for approximately 2,000 online viewers across different countries and time zones. The webcast included individual attendee login, moderated Q&A, bonded internet, and video-on-demand access.
Mapletree
Mapletree Business City
2026
Audience seated in an auditorium during a Mapletree hybrid townhall, with broadcast cameras capturing dual-screen projection for the webcast.
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Hybrid Townhall Production with Secure Webcast Access, Live Moderated Q&A, Bonded Internet Reliability, and Video-on-Demand Support

AVrental.com.sg supported Mapletree for a full-day staff communication townhall held at Mapletree Business City Auditorium. The event was delivered across two sessions, serving both an in-person audience at the auditorium and a large global online audience watching through the webcast platform.

The online audience was geographically distributed across different countries, locations, and time zones. To support this, the webcast experience was designed not only for live viewing, but also for controlled video-on-demand access after the event. This allowed staff in countries affected by public holidays, or those unable to attend the live sessions due to time zone differences, to watch the townhall later through the platform.

The production combined physical event AV, live camera coverage, webcast streaming, bonded internet connectivity, platform access management, moderated live Q&A, and video-on-demand support, creating a controlled and professional communication experience for staff across multiple locations.

Behind-the-scenes view of a Mapletree corporate event av production setup with live streaming webcasting on custom platform, and AV crew

Event Overview

Client: Mapletree
Event: Mapletree Staff Communication / Townhall
Venue: Mapletree Business City Auditorium
Format: Hybrid townhall with global webcast delivery
Duration: Full-day, two-session event
Audience: In-person attendees and approximately 2,000 online attendees across different countries, locations, and time zones
Platform: live.motionmediaworks.com
Services Provided: Event production, live streaming, webcast platform, bonded internet with multiple simultaneous uplinks, identity-based attendee access, live moderated Q&A, and video-on-demand access

Broadcast cameras set up at the back of an auditorium for Mapletree hybrid townhall webcast production.

The Challenge

Mapletree needed to communicate with both staff attending physically at the auditorium and a much larger global online audience joining remotely from different countries, locations, and time zones. The event required more than a simple livestream. It needed a secure, managed webcast environment where each online attendee could access the session using their own login credentials.

For a corporate townhall of this nature, the experience had to feel controlled, polished, and reliable. The in-room audience needed proper AV support, while the online audience needed a smooth webcast experience with secure access, reliable streaming, and live Q&A capability.

Because the audience was distributed globally, the production also needed to support staff who could not attend live. Some countries had public holidays, while others were affected by time zone differences or scheduling constraints. This meant the webcast platform needed to support video-on-demand access after the live sessions, while still maintaining a controlled attendee experience.

Behind-the-scenes view of a Mapletree corporate event av production setup with live streaming webcasting on custom platform, and AV crew

Our Solution

AVrental.com.sg delivered a hybrid event production setup that integrated the physical auditorium experience with a secure global webcast.

Our team handled the live camera production, event AV coordination, streaming workflow, webcast monitoring, and platform delivery. To support webcast reliability, we also provided bonded internet with multiple simultaneous uplinks, giving the production a more resilient network path for live streaming. This helped reduce reliance on a single internet connection during a high-stakes corporate communication event.

Online attendees accessed the stream through our webcast platform using individual login credentials. This allowed Mapletree to manage access at the attendee level instead of relying on a shared link.

The platform also included live moderated Q&A, allowing remote participants to submit questions during the session while giving the client control over which questions were reviewed and surfaced.

For staff who were unable to attend the live sessions due to public holidays, time zone differences, or other scheduling constraints, the platform supported video-on-demand access after the event. This allowed the townhall content to remain accessible to authorised attendees while preserving the controlled access model.

Behind-the-scenes view of a Mapletree corporate event production setup with live webcasting on custom platform, and AV crew

Key Features Delivered

Hybrid Audience Support

The event was produced for both the physical audience inside Mapletree Business City Auditorium and approximately 2,000 online attendees.

Global Webcast Delivery

The webcast supported a geographically distributed online audience across different countries, locations, and time zones.

Video-on-Demand Access

Video-on-demand access was made available after the live sessions, allowing staff in countries affected by public holidays, or those unable to attend live due to time zone differences, to watch the townhall later through the webcast platform.

Bonded Internet with Multiple Simultaneous Uplinks

AVrental.com.sg provided a bonded internet setup using multiple concurrent network uplinks to improve streaming reliability and reduce dependence on a single connection.

Secure Individual Attendee Login

Each online attendee had their own login credentials, enabling identity-based access management for the webcast.

Live Webcast Platform

The event was streamed through our managed’ webcast platform at live.motionmediaworks.com.

Live Moderated Q&A

Remote attendees could submit questions through the webcast platform, with moderation controls built into the workflow.

Full Event Production

The setup included live camera production, auditorium AV support, operator control, webcast monitoring, bonded internet, platform access management, video-on-demand support, and on-site technical crew.

Audience watching a Mapletree corporate townhall video presentation in an auditorium with dual projection screens and on-site AV support.

Train with the best

Technical Scope

Video

Live camera production, presentation integration, projection control, and video switching were managed for both the in-room auditorium audience and the online webcast audience.

Audio

The production included audio integration with the venue sound system, ensuring clear audio reinforcement for the physical audience and clean programme audio for the webcast stream.

Internet

A bonded internet setup with multiple simultaneous uplinks was provided to improve streaming resilience and reduce dependence on a single network connection.

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